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3 Web Design Tips To Try For Your Business In 2021

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3 Web Design Tips To Try For Your Business In 2021

Having a website has become a requirement for businesses around the world today. With the number of customers choosing to take part in e-commerce, businesses need to have a website in order to reach their target audience, gain profits, and stand out from the competition.

However, it’s not enough to merely have a website just for the sake of it. If you want to attract customers online, you need to make sure that your website is properly designed. How your website looks can set an impression, affect your search engine optimization (SEO) strategy, and build trust with your audience, which is why you should never design it hastily.

These web design tips listed below will show you how you can bring your business to the next level and help you build a business that people will love to work with.

1. Keep Your Web Design Simple And Professional

One of the most effective ways of achieving great website design is to keep things simple and professional-looking. Your customers wouldn’t want to see a site full of flashy colors and animated pictures. People are very busy with their lives and often do not have time to sit down for a 10-minute sales pitch, so give them just what they want: information about your company and its products and services.

Also, keep your website easy to use. If it’s difficult to navigate or has confusing designs, you may alienate potential clients. People are more likely to click on an article that’s clear and concise, so that should also be considered.

Moreover, develop an autoresponder that will automate all of the repetitive tasks related to building and managing your email list. Using the autoresponder will ensure that you are not wasting valuable time in emailing prospects, which can lead to wasted money.

Mobile friendly

2. Make Sure Your Web Design Is Mobile-friendly

Gone are the days when customers will only use their computers to access websites. Today, most of them are browsing online with their smartphones, which are more convenient as these are compact, and allow users to access countless information at their fingertips.

You should always consider this status quo when designing a website. Since customers would prefer using their smartphones when surfing the Internet, you should make sure that your website is mobile-friendly. This means that the content that users can access from your website when using a computer should be the same content users will see when they use their smartphones.

There are many ways to make your website mobile-friendly, namely:

  • Make information easier to find: Your customers usually live hectic lifestyles, which is why they’d choose to grab a smartphone rather than sit in front of a computer to access information. One tip to make your website mobile-friendly is to make sure that information is readily available to your users. If possible, create a FAQs page to make it easier for first-time users to find information about your business and your offerings.
  • Prioritize speed: Not everyone has the luxury of time, so having a slow website will likely shoo away potential customers. When designing your website, make sure that it loads fast. You can achieve this goal by compressing your images and CSS and using accelerated mobile pages (AMP).

Make your buttons big enough to work on mobile: Users won’t have any problems clicking a small button using their mouse; but, when they’re using their smartphones, the task can be tough. Another way to make sure that your website is mobile-friendly is to ensure that the sizes of your buttons are large enough to be tapped by the fingers.

3. Pay Attention To Typography

Another important factor that should be considered when designing your website is typography. The typeface and body texts should come in a size that allows online users to read them with ease, and the background color scheme of your webpage should also allow these texts to stand out. All of the information you placed on your website will be useless if your font blends with your background color or if your texts are too small to read.

Typography in web design is important not only because it affects how your website looks, but because it influences the users’ ability to grasp information from your website. If you want to make the act of reading effortless for your online visitors, take note of the following typography tips:

  • Keep the number of fonts used at a minimum: You’ll have countless font styles to choose from when you decide to design your website. However, this doesn’t mean that you should fully utilize this option because using more than three different types of fonts will only make your website look unprofessional and unstructured. Ideally, you should only use one font style throughout your website. If you find it necessary to use two font styles, make sure that these complement each other based on their character width. For example, you can pair Impact with Baskerville, and Georgia with Verdana
  • Try to use standard fonts: There are many interesting fonts available online and offline today, but using these can distract online users from reading. Using Trajan and other handwritten fonts will make it challenging for online users to understand the message that you’re trying to convey on your website. When choosing a font for your website, opt to use standard fonts. Arial, Verdana, and Helvetica are great options as these are easily readable and suitable for many types of businesses.
  • Avoid all caps: Unless you’re indicating an acronym, you should avoid using all caps in your website as this will make it more challenging for online users to read your content. Using all caps on your website will also de-emphasize what’s important and make readers feel as if you’re shouting to them.

Consider Hiring Pros

Designing a website isn’t a walk in the park as there are several factors to consider. The task can even become more challenging if you don’t have the necessary skills or tools for the job.

If you don’t want to take any chances, consider hiring professionals to design a website for your business. Sure, this professional service will require money from your pocket, but this amount is all worth it as you’ll end up having an appealing and fully functional website.

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Disclaimer: This article is not a substitute for advice from a trained professional. By using this website, you agree that Design Free Logo Online cannot and will not be held liable for any action taken as a result of using the information in this article.

2020-12-16T10:46:47+00:000 Comments

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