SKU: 001017
Product ID: 33916
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Around the globe icons used for branding an international travel agency, private travel agent, tour company, summer tours, etc. In addition, around the world used for branding an HR human resource company branding.
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Deciding the appropriate color for your globe logo brand is essential as it impacts the customers a lot while perceiving your brand. It does not matter if your brand is a fashion brand trying to grab the attention of youth or dealing with medical supplies and trying to build the trust of your customers; adding colors to your brand logo or advertisement can interact with more customers.
When it comes to business, everything has its benefits and meaning. The brand mostly uses color psychology to attract more customers and build a stronger market. Color psychology is a method or a kind of study that is used to impact human behavior using different colors. It determines how different colors affect the decisions we make while buying new items.
How many times do we see a dress with some striking color and get that instant urge to purchase it? There are these brands we switch to because the color of the package is more attractive and appealing. Sometimes, the icon’s color makes you click on it, respective to your plan to purchase.
This happens because different colors are associated with different things depending upon factors like the location you brought up or the values you follow. In this article, we have mentioned 8 benefits of using different striking colors for your brand to excel at marketing and sales of your brand.
Prioritize Certain Audience
The best way to prioritize or capture a certain audience is to use a color that refers to that audience type. For example, you can use pink color if your brand is primarily serving the female audience. Many toy brands that offer girls toys use pink colors in their packaging to attract girls better. Pink denotes femininity, so brands like Victoria’s Secret use pink color for their products and ads.
Colors like yellow and white are striking in their way, and these colors mostly denote optimistic feelings. A little touch of yellow color can fetch you a lot of positive vibes for your brand.
People usually scroll down to all the ads and ignore your product during any search, and you can make them at least look once at your product by adding some striking colors like red, yellow, and orange.
If you want to show the royalty of your product, then using a striking purple color can be an excellent idea. Purple color is usually associated with power, luxury, and wisdom. Adding some hints of purple and some other striking colors can make it look better, royal, and attractive at the same time. Famous brands like Yahoo also use purple color for their image brand.
Purple color and a blend of purple with some black shade can also make your website or your brand traveling the world logo look more attractive and royal. Customers’ minds are compassionate while deciding the right brand, and things like the right choice of colors can assist a lot.
One of the most striking and attractive yet decent colors is black. Unlike all the other decent colors, black is not dull at all. It is equally eye-catching as red and orange. However, black doesn’t link to happiness and fun, and it mostly exhibits elegance. For a sophisticated website, black color can be a wonderful choice.
Start using your Traveling The World logo right away on various digital platforms to promote your brand. Moreover, publish your globe logo symbol icon on your websites, blogs, and your social media profiles. Furthermore, print it on your business cards and letterheads – just anywhere you like!