Most video editing software is pricey but comes packed with premium features that enhance the quality of your video output. On the other hand, free video editors can get you started with your essential video editing tasks.

Even though most free video editors have limited features, they are very easy to use with a user-friendly interface and can meet almost all your basic video needs like cutting, trimming, cropping,  rotating, etc. These and other free video editing software can come in handy for your 2019 marketing efforts

In this article, we highlight features as well as some key details about some free and paid video editors. The paid editors also have free but limited/trial versions. These solutions may only support one user or one project and scaling often requires purchase.

Video is very essential in digital marketing, hence the rising interest in video editing software. Video is by far the most viewed content type with engagement levels that make other multimedia formats green with envy.

In fact, recent reports suggest that in the last 30 days more online TV content has been uploaded to the web than in the last 30 years of TV content combined.

Following are

6 Cool Free Video Editing Software for 2021

Unless you’re producing an epic Hollywood blockbuster movie, there’s probably no point spending a fortune on expensive video-editing software for your computer. While there are many fair-priced video-editing suites going for less than $100, various completely free or freemium editing packages can help accomplish most of what some of these paid video editors can do.

Different users compare different factors when considering free video editing software. Some users consider the software’s user interface, video formats supported, and video editing features. All these are pretty important and are covered in this roundup.

  1. VideoPad Video Editor:

VideoPad is a cross-platform video editing software for learners. Although the free version limits the video exporting options to just two basic file formats. It has an intuitive interface hence, it doesn’t take much time to get used to, and it is perfectly accustomed to the needs of inexperienced video editors.

The input formats are:

avi, wmv, mpv, divx etc, while the output formats are: WMV, AVI. The disadvantage is that certain features become unavailable when using the free version of this video editing software over time.

VideoPad Video Editor

  1. Avidemux Video Editor:

Avidemux Video Editor

Avidemux is a free video editor that can carry out simple tasks like cutting, filtering, and encoding. Avidemux features robust and reliable encoding options, and its interface is user-friendly. File types supported include AVI, DVD compatible MPEG files, MP4 and ASF, using a variety of codecs.

The input formats are:

AVI, MPEG, MOV, MP4, etc. while the Output formats are AVI, MPEG, DIVX, XVID, MP4, etc. the disadvantage is that this video editing software doesn’t feature video effects or transitions.

  1. Invideo:

If you are looking for a cloud-based video creation tool, InVideo is surely the tool for you. For Facebook, YouTube, or Instagram, videos the platform you choose needs to offer a plethora of template options and this tool certainly checks this requirement.
This is the most extensive editing tool for both beginner and expert video editors, including controls for changing colors, animations, typefaces, and more. Not only this, it does include intro maker, slideshow maker, invitation maker, and much more kinds of features within it.”

Free Intro Maker

  1. Openshot Video Editor:

Openshot is another open-source video editor which offers basic video editing features like trimming and slicing. It also provides lots of transitions and audio effects to help you make simple videos with input formats like QuickTime, AVI, WMV, MPEG, and output formats like mpeg, avi, mp4, mov, etc. It is free as well as powerful.

The downside is it needs to install add-ons if the OS you are using doesn’t meet the system requirements for this particular video editing software.

Open Shot Video Editor

  1. VSDC Video Editor:

VSDC Video Editor

VSDC video editor has tons of features and you can start for free. It features a wide range of filters, overlays, transition effects and color correction abilities that you can apply to improve your outcomes.

VSDC platform designed with users in mind to deliver smooth editing experience so that even beginners and learners can enjoy creative media projects.

It also features wide format support that allows it to handle all popular media files with ease. Boasting of Input formats like AVI, QuickTime (MP4/M4V, 3GP/2G2, MOV, QT), HDVideo/AVCHD (MTS, M2TS, TS, MOD, TOD), Windows Media (WMV, ASF, DVR-MS), DVD/VOB, VCD/SVCD, etc. and output formats like AVI, DVD, VCD/SVCD, MPEG, MP4, M4V, MOV, 3GP/3G2, WMV, MKV, RM/RMVB, FLV, SWF, AMV, MTV. This video editing software has an intuitive interface and is beginner friendly but technical support is not free.