A business card is the first marketing piece we print when starting or joining a new business. Despite the advancement in technology, business cards will always be irreplaceable. Yet, ironically, professional business card printing has become affordable and unique because of the same technological advances.

There is an ongoing debate about whether we need printed business cards anymore with everything going digital. The answer is yes. The same card comes in handy when meeting a reputed client or during a business event. It is a cheap yet impactful method of getting more recognition for your profession and business.

Top Five Striking Business Card Design Ideas and Inspirations

Why are business cards still relevant?

Business cards do not merely contain the contact details of a person or a company. But they are a part of a bigger picture in which businesses exercise branding to tackle competition. So each element in the business card has the potential to speak in the stead of the person/company.

For clients and customers, business cards give an insight into the possible quality of the products/services offered by the company. As the saying goes, the first impression is the best. So business cards are capable of either making or breaking your business.

To help add value to business cards, here are a few reasons why they continue to be important:

Lands the first impression

Every wise business person understands the importance of attracting the customers’ attention in one go. Since there are enough distractions already, impressing the customer becomes necessary. The right colors, alignment, and the company logo play a significant part in making the brand recognizable.

Adds personal touch

No one hands a business card within a minute of interacting with others. Instead, both parties interact and discuss their brands before exchanging their respective business cards. Furthermore, these conversations aid in building a warm relationship with a potential client, partner, or investor.

Ease of sharing contact details

The primary reason why business cards remain important is that they convey contact details at ease. As a result, no one has to struggle to find out the contact information about the person or the company. Clients find this an easy way of procuring information about the company at first glance.

Culturally appropriate

In some cultures, exchanging business cards is like second nature. Professionals in the industry consider this a business ritual. Not sharing your business card could displease your client. Furthermore, your brand logo and contact details are all that your client needs to know more about your company.

Tool for direct marketing

Any custom business card can act as a direct marketing tool. Other marketing strategies like email marketing and search engine optimization can bring in potential leads and increase engagement. But a business card will bring in a verified lead as the meeting takes place in—person.

Increases referrals

You can use business cards to mention your business’s skills instead of just saying the name and contact details. When your client knows about your skills, you get many chances of being referred to someone. In addition, your business can quickly reach other companies based in different industries.

Builds trust

Due to the highly competitive markets, customers are always on the lookout for companies they can blindly trust. Therefore, a business card can play a minor role in bridging the gap between the company and its potential customer. Graphic designers also use color psychology to get more people to trust their brand.

Expands network

As businesses go entirely virtual, it has become easier to connect and network with multiple companies in the market. However, this virtual reality eliminates the importance of face—to—face meetups that impact networks. Instead, a business card is a conventional way to build connections.

The power of personal networking creates new opportunities and builds an authentic brand identity. As a result, a string of personal relationships are created, which can help your business to grow.

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Top design ideas and inspirations for that perfect business card

Business cards are the quickest way to exchange information when client meetups happen spontaneously. Therefore, it is vital to have a business card that speaks volumes about your