Boost Site Speeds
A slow loading business website not only leads to high bounce rates but also poor ranking on SERPs. Use online tools to check your website’s speed and optimize site speed before the next SEO campaign.
Leverage Local Listings
Online business has gone local and your business should be on local listings for your target customers to easily find you. Promote your business through Google My Business profile, create a local landing page for specific locations and continue listing your business on directories.
Invest in Website Architecture Review
Your website needs a checkup before 2019 arrives if you want to achieve your SEO objectives. Make sure everything is in place including URLs, image tags page titles, and meta descriptions. There are multiple tools to evaluate the usability of your website to help resolve any design and technical glitches.
Look at your Inbound Links
Backlinks play a crucial role in SEO ranking. You need to look at those linking back to you and ensure they are credible sources. Google looks at those linking to you to determine if you are trustworthy. Improve the quality of your backlinks and cut off any unscrupulous inbound links for better ranking on SERPs.
Optimize Your Site Security
Invest heavily in your website’s security. Carry out a diagnostic test on security and improve any weaknesses identified. Get an SSL certificate to secure your website because Google will notice this and reward your efforts in providing a better user experience.
Most internet users are on social media and this is where you need to take your business. Make it easy to share your content and also share it widely on social networks.
Consistently Evaluate Your Website’s Progress
Use the best tracking tools to review your website’s performance as you continue implementing these SEO plans. Make changes on the go when the need arises.
Go ahead and start implementing these tips for your 2019 SEO strategy.
Author Bio: Emma Simmonds
The author is currently a freelance editor and writer, contributing to websites and online magazines all over the web. She’s also an e-learning consultant, providing advice and assistance to the education sector on a freelance basis. She excels in many topics, including medicine, technology, psychology, the sciences, and more. She also runs a renowned college paper writing service.